Think about the last product you purchased. It probably came in a lot of excess packaging. But why does packaging have to exist? In some situations it’s necessary for hygiene purposes, certainly, but designer Aaron Mickelson believes that it’s possible to remove all traces of packaging waste from certain products.
As part of his master’s thesis at Pratt University, dubbed the Disappearing Package, Mickelson created physical prototypes of waste-free packaging solutions for five popular products--Nivea bar soap, Twining’s tea bags, Tide laundry detergent (specifically Tide PODs), OXO POP containers, and Glad garbage bags. "I hope, at the end of the day, I have shown that sustainability can still be beautiful. I leave that up to my audience to decide," Mickelson told Wired.
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